As of December 2025, the potassium chloride market in the United States is in flux, as trade policy changes, high levels of inventory, and shifting fertilizer demand are altering the market's perspective on pricing. The recent decision by the United States to remove sanctions from Belarusian potash represents an opportunity to supply an additional source of potassium chloride to a previously Canadian-dominated potassium chloride market that accounts for about 85 percent of the potassium chloride sold in the United States. Although the policy shift could potentially bring prices down over the longer term, its impact is likely to be more gradual than immediate, as trade flows will take time to return to normal. The level of domestic demand for potassium chloride is high and is expected to remain stable, as farmers continue to use fertilizers in the areas where they grow most of their crops. However, the short-term purchasing environment has been relatively weak because farmers currently have these supplies already stored at their ports and their inland terminals.
Selenis has effectively manufactured recycled PET chips using terephthalic acid sourced from Circ®, a textile-to-textile recycler based in Virginia. The chip production took place through a series of batches at Selenis' pilot plant in San-Giorgio, Italy. By utilizing inputs recovered from polycotton textile waste, Selenis has created high-quality PET chip, which has been further processed into DTY yarn. This yarn will play a crucial role in product development as Circ prepares for additional capsule launches. Selenis is leveraging the success of this initial collaboration phase and is committed to advancing towards an offtake partnership to support Circ's inaugural industrial facility.
Eduardo Santos, Head of Corporate Strategy at Selenis, remarked that the monomer synthesis showed a performance comparable to virgin terephthalic acid. He expressed optimism about the consistent quality of Circ's monomer output and anticipated future commercial success. Santos pointed out that the Circ partnership complements Selenis's existing mission and goals for a more sustainable textile industry. He further stated their anticipation of expanding upon this collaboration and providing support for Circ's forthcoming commercial production trials.
